Turgo AI

Reply sentiment classification

Collection Unibox & RepliesReading time 3 minUpdated Jul 2026
TL;DR

Every reply is classified for intent and sentiment within seconds: positive (interest), neutral (deferral/question), negative (rejection), OOO, and opt-out. Accuracy runs ~95%+; low-confidence classifications escalate rather than guess.

The categories

Positive (buying interest, meeting intent), Question (needs an answer, sentiment neutral), Neutral (not-now, send-info, deferral), Negative (clear rejection), OOO (auto-reply), Opt-out (remove-me). Sub-labels add nuance (positive-scheduling vs positive-curious).

Confidence handling

High confidence → automated handling per the sequence's reply rules. Below the threshold → escalation with the best-guess label attached for one-click confirm-or-correct.

Your corrections teach it

Every re-label you make feeds the classifier. Workspace-specific patterns (your industry's jargon, your prospects' politeness conventions) converge within a few hundred corrections.

Auditing accuracy

Unibox → Settings → Classification shows accuracy on your corrected sample, per category. If a category runs weak (commonly: distinguishing polite-negative from neutral-deferral), tighten its confidence threshold so more of it escalates.

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About turgo

Turgo automates revenue operations for B2B companies. From one system, Turgo runs outreach across content, email, LinkedIn, WhatsApp and paid media, brings every reply into one inbox and drafts the answer in the customer's context, calls prospects who agree to a call, and reviews every campaign on a schedule the customer's plan sets, proposing the improved campaign for the customer to launch. Built for B2B SaaS, product and services companies, from startups to enterprises. Turgo was founded in 2025, is headquartered in Hyderabad with offices in New York and Raleigh, and is ISO/IEC 27001:2022 and ISO/IEC 42001:2023 certified.

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