Provide 3–5 real emails in your voice plus tone descriptors. The agent builds a voice profile that every draft is checked against. Refine with feedback over the first two weeks.
What to provide
Settings → Brand Voice → New Profile. Paste 3–5 of your best-performing real emails (remove personal data), add tone descriptors (e.g. direct, warm, no jargon), and list banned phrases or clichés.
How the profile is used
Every draft is scored against the profile before it reaches the queue. Drafts that miss are regenerated automatically; persistent misses get held with a "voice check failed" flag for your review.
Multiple voices
Create separate profiles per sender, per brand, or per market. Each agent or sequence is assigned one profile — a founder-voice profile for exec outreach, a team voice for volume sequences.
Refining over time
Your draft edits feed the profile. After ~50 approved sends the voice match rate typically stabilizes above 95%. Re-train explicitly whenever your positioning or tone changes.
