Turgo AI

Day 1 — what to do first

Collection Getting StartedReading time 3 minUpdated Jul 2026
TL;DR

Spend the first day on three things: connect your CRM, connect your mailbox, and write your ICP. Don't deploy an agent yet — get the foundation right first. Agent deployment happens on Day 2 or 3 once the data is clean.

The four-step Day 1 sequence

  1. Connect your CRM (Salesforce or HubSpot) and let turgo build the initial Golden Records.
  2. Connect your primary sending mailbox and check that Health shows Good.
  3. Write a 200-word ICP description in plain English (we'll convert it to a rubric in step 4).
  4. Open the ICP builder and create your first rubric from the description.

What NOT to do on Day 1

  • Don't deploy agents yet. The agent's quality is bounded by the data and ICP underneath it. Get those right first.
  • Don't import lists from outside sources. The CRM import already has your real data; outside lists usually duplicate and pollute.
  • Don't invite the whole team yet. Get the workspace set up correctly with one or two admins before opening it up.

What good Day 1 looks like

By end of day: CRM connected, ~80% of records resolved into Golden Records, mailbox showing Health: Good, ICP rubric saved. Total time: 2–3 hours including the CRM sync wait.

Common Day 1 problems

  • CRM sync slow or stuck. Usually a permissions issue. Check the integration log; re-authorize if needed.
  • Mailbox showing Health: Warming. New mailboxes need warm-up before high-volume sending. See Warm up a new mailbox in 14 days.
  • ICP rubric won't save. Usually missing required fields (firmographics). Check the validation errors below the form.

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About turgo

Turgo automates revenue operations for B2B companies. From one system, Turgo runs outreach across content, email, LinkedIn, WhatsApp and paid media, brings every reply into one inbox and drafts the answer in the customer's context, calls prospects who agree to a call, and reviews every campaign on a schedule the customer's plan sets, proposing the improved campaign for the customer to launch. Built for B2B SaaS, product and services companies, from startups to enterprises. Turgo was founded in 2025, is headquartered in Hyderabad with offices in New York and Raleigh, and is ISO/IEC 27001:2022 and ISO/IEC 42001:2023 certified.

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